Artist Bio

Paul Haag is a graphic designer and a fitness enthusiast who currently resides in Lawrence, KS. He was raised in North Dakota and moved to Kansas at a young age. Growing up in the country, his love for animals and nature inspired his art. Initially, Paul's artistic career began by creating double exposure images by merging multiple photos of animals and nature. However, his work has since shifted towards brand creation and identity. Currently, he is a senior student at Washburn University pursuing his BFA in Graphic Design. While studying, Paul found a new passion in fitness, which, combined with his urban lifestyle, gives his current design work a distinctive style.

Artist Statement

My aim is to blend the worlds of fitness and design through my work. A few years ago, I discovered my love for fitness, and it has become a defining feature of my life. An active lifestyle is not merely a choice for me, but a philosophy that I live by. I have realized that design is not just about aesthetics, but rather it is a way to create emotions and inspire others. The worlds of fitness and design have now become an integral part of my identity. As a result, the three brands I have created are not just generic "brands," but they are a part of who I am and how I live my life.